Tell me mum me mum, don’t make me tea me tea, I’m going to Wemberley...
Filed: Sunday, 13th May 2012
By: Terry Land
To much excitement my ticket came through the post this morning and for the first time in 31 years I’m off to Wembley with West Ham.
Although we journeyed together to Cardiff’s excellent Millennium Stadium for three consecutive years between 2004 and 2006, the League Cup final in 1981 was of a different football age. That match against Liverpool was the Hammers' third visit to Wembley in two seasons following an FA Cup win against Arsenal and Charity Shield defeat to the same Anfield outfit.

That was then… My ticket last time West Ham visited Wembley
As an example of the different prevailing attitudes our then manager the late John Lyall (by every account a decent man) stole the next day’s headlines after he told referee Clive Thomas (a deliberately controversial referee) he’d felt “cheated” by a decision to allow an Alan Kennedy goal despite Sammy Lee lying in an offside position and interfering with play.
Not a season ticket holder at the time I’d had the presence of mind to claim tickets prior to the semi-final against Coventry via the Sunday league club I played for and unfortunately my dad and I were placed in the Liverpool end. As we watched Ray Stewart slide an injury-time extra-time equalising penalty past Ray Clemence I don’t think I would have bet on it taking over three decades for a return. I certainly wouldn’t have had any idea of the changes in the game I love in the interim. For a start it was another six years until play-offs came into being and not until 1990 were the finals played at Wembley. Even despite the present slight fluttering in my stomach which I know will slowly grow until peaking at dysenteric level some time next Saturday I believe play-offs to be inherently unfair.
Having played 46 games to decide an order of merit it is entirely perverse sides should then enter into a cup competition for promotion. As an example, my team benefited in 2005 from beating first Ipswich then Preston to gain promotion despite finishing sixth. Conversely this year’s final pits us against Blackpool, a team we beat 4-0 and 4-1 in the league. Perhaps there might be a justification if say, the top six sides played-off. But third to sixth seems arbitrary at best. The “reward” of finishing second in the table is less than our day out in Cardiff and doesn’t have the possibility of a trophy. Surely natural justice would legislate against the game of football rewarding failure in such spectacular fashion? But no, play-offs have been deemed a success by TV, and the hundreds of millions spent on Wembley need to be justified, so the FA collectively tug their forelock before counting the cash.
And let’s be absolutely clear about this, the flood of TV money since the second Taylor Report post-Hillsborough has done little for the game. Financial rewards are the highest they have ever been yet because of the huge disparity in reward between placings there has never been more debt – the Premier League alone loses close to half a billion pounds each season. Driven by the insatiable desire of supporters, clubs leverage themselves in order to grab the next rung on the ladder. So prevalent has the borrowing become any club remiss enough to keep a grip on finance is all but guaranteed a slide down the leagues – witness the recent demise of “well-run” clubs Charlton and Crewe. We are constantly told the play-off final is the “biggest prize in football” as if fans measure success in the folding stuff. The claim is of course nonsense either way – far from banking the money, boardrooms will immediately spend it on the wages of players needed to keep the side at their new level.

This is now… Who the hell is HE?
The ease with which competent foreign players can be bought in has led to a vicious circle of poor coaching in this country and a removal of the admittedly already waning local identity of clubs. As an example, the West Ham side that drew with Liverpool contained four home-grown players (five if you count Alan Devonshire) and seven born within the M25. In contrast, the Hammers XI that beat Cardiff in their play-off semi-final last week consisted of a notable three products of the youth team but a mere two native to London. Little surprise Canning Town-born Mark Noble’s No16 shirt is the club shop’s best seller.
For the fans who attend games the startling improvement in comfort of grounds has come at a heavy price. Although Dad and I are unlikely to forget the rivers of Scouse piss sluicing down Wembley’s rotting terraces, the cost of attending football has, in a total inversion of that which were told prior to the nascence of the Premiership, rocketed. My FA Cup final ticket of 1980 cost me £3.50 or assuming a 40-hour week just over an hours’ work at the then national average wage of £6,000. Today, even the cheapest ticket at £38 for an inferior competition would take around three hours’ work at an average wage of £26,000.
Once it was the Police who decided when games were to be played, now it’s Sky with scarcely a passing concern for supporters. This season’s away game at Brighton – pencilled in at the start of the campaign as a weekend away with or without the missus – was scheduled for a Saturday kick-off. Yet Sky moved the game to a Monday night only after tickets had been bought, travel arranged and hotels booked. So much for their doubtful advertising claim, “Football – we know how you feel about it – cos we feel the same.” Although a qualitative judgement, I doubt many who have experienced 30-years of football would say anything other than the atmosphere at games has plummeted, hence the ever more desperate attempts of clubs and TV to “sell” the game. Thankfully, the owners of West Ham have come out against pre-recorded goal celebrations – even if I suspect this to be a reprieve rather than full pardon.
As a comparison between the games that preceded it and our previous final 23 years earlier the 2004 play-off final against Crystal Palace was illuminating. It was my last match of a 56-game season – the only time I’ve been ever present throughout an entire campaign – and irrationally I felt my commitment should be rewarded with a win. However, unlike the semi-final home leg against Ipswich (brilliantly stage-managed by then manager Alan Pardew to produce an atmosphere) I felt more of a spectator than supporter. Mr Woo juggling a football prior to kick-off had nothing to do with my experience of football, nor did the various other “entertainments” on show, all of which belonged to TV. And despite the 30-odd thousand West Ham present there wasn’t any “heart” to the crowd as you get at Upton Park in the Bobby Moore Lower Stand or the gloriously named “Chav Corner” between the Alpari and Sir Trevor Brooking Stands.
Like John Lyall I felt cheated – and not least as Palace won to complete my worst day as a West Ham supporter. Worse than relegation the previous season and much worse than the shoot-out FA Cup final defeat to Liverpool two years later that didn’t feel like a loss at all. As joyous as it was to gain promotion with a play-off victory against Preston the following season, the post-match emotion was more vindication than victory. And that’s the biggest problem with play-offs – you have so much more to lose than gain.
None of which can stop me being just as excited over going to Wembley as I was 31 years ago. Maybe all this is my fault?
Please note that the opinions expressed in this article are those of the author and do not necessarily represent the views of, nor should be attributed to, KUMB.com.
Your Comments
by AMoCS
07:35AM 19th May 2012
''@ Dr Jack: If the article is good it's only because I had a good tutor, figuratively and literally. Standing on the shoulders of giants, indeed.
Good to hear from you... T''
by Dr. Jack
05:47PM 17th May 2012
''Terry - a good article, but you know me and, as an Academy member, I always get tickets in the corner of the ground between the Alpari Stand and the Sir Trevor Brooking Stand - 'Chav's Corner' eh? I must be in the wrong place because I have an honours degree, a Master's degree, several post-graduate qualifications, a teaching qualification and a doctorate and I have worked as a Senior Lecturer in several universites for many years now! With your sociology background you should know better - only joking!
Think how I feel about the detrimental changes to football, being as I've been watching the Irons since the 1959-60 season. So, it's very gratifying to see Murdoch getting his just deserts now after playing his part in the over-commercialisation of everything I love.
If we have to have the play-offs, why not make it between the third placed team in the Championship against the third from bottom in the Premier league?''
by Mikeybitz
10:47AM 15th May 2012
''It covers a lot of ground, but I think this is the most accurate article about football that I have read in a long time. Football doesn't feel like it used to, but we are genetically incapable of looking elsewhere for our entertainment. We are a captive audience and the scum at Sky (primarily) will milk us until we are dry, with full compliance of the leagues.
Knowing that, I still can't turn my back on West Ham.''
by hibs hammer
11:49AM 14th May 2012
''Couldnt agree more about the debt and the unfairness of the play-offs. That said I received my ticket on Saturday, who is that fat clown on the front? What muppet designed the ticket? Where's the history? I wanted to keep it as a momento of the day for my boys, don't think I will bother.
Also the changes brought by UEFA in 2014 should help the debt, i.e. if they don't reach certain financial targets clubs will be banned from Europe. Which either means more expensive tickets or lower player wages. I know which I would prefer. COYI 19th May (D-Day). ''
by Hammer
05:28PM 13th May 2012
''You sure that tickets legit? We are playing Blackpool NOT Cardiff. What's all that about?''
by Gary
11:11AM 13th May 2012
''Good article. I have a ticket that looks similar to your one from 3rd May 1975, West Ham v Fulham, FA Cup Final, cost of 1.50! Turnstile G, Entrance 67... Yes, how times and priorities change.
Looking forward to our next Wembley date though, COYI!''
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