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Got to love the Bolton Reebok/Adidas thing.
Would have been easier if they just went with the truth, "Hi, we're Adidas. Reebok is our floundering subsidiary."
New West Bromwich Albion Shirt Sponsors
West Brom will have a new sponsor on their shirts for next season, with Zoopla.co.uk an online property search and research company replacing Bodog on the Baggies kits, in a deal that will last until the end of the 2014/15 season.
Reported as the largest sponsorship deal in Albion’s history, Zoopla officially take over on June 1st. Founder & CEO of Zoopla, Alex Chesterman said of the deal: “We are very excited to be partnering with West Bromwich Albion, a family club with a rich heritage and some of the best fans in football. This deal will help raise our brand awareness and reach a huge audience, and is a further step in our mission to make Zoopla.co.uk a household name, synonymous with online property search and research.”
It makes a change in recent years to have a permanent sponsor on the West Brom shirts, after they went without a main shirt sponsor for two seasons and then offered match by match sponsorship of their kits for their 2009/10 season.